Your business website is an important component of your marketing and needs to be updated with the latest information and products that your business offers. So, who do you rely on to keep your website updated?
If your website was built with an administrative area for editing, it’s possible that your staff can do the job. Unfortunately, most small businesses don’t have the in-house resources to manage their website.
If you feel like you are spending too much time working on your website and not enough time focusing on the part of your business that you enjoy, consider hiring a webmaster.
Here are a few things to look for when hiring a webmaster:
Impressive website portfolio. You should look for someone who knows how to build websites from the ground up. Take a look at their level of design and programming functionality.
Implements latest technologies. The ideal webmaster knows how to implement the latest technologies such as Facebook and Twitter feeds.
Quick turnaround time. Your webmaster should be able to implement your changes in a timely manner. Whether you are updating property information on a real estate website or adding product photos to your website, you need it done quickly.
Responsiveness. When you have a question about your website or want something changed, it’s important that you can get in touch with your webmaster. Hire someone that does webmaster work as a full time profession rather than a part time hobby. Your turnaround time will be much quicker with someone who is available during regular business hours.
Knows your business. You may not find a webmaster that is an expert in your industry, but look for someone who will take the time to understand your business. It is important that they know what you are trying to accomplish with your website so they can implement your ideas effectively.
Technical expertise. Having someone that you can count on to take care of all of the technical aspects of running a website can save you a lot of headaches. Experience with servers, databases, and domain configurations are essential for any webmaster.
Sanderson Marketing offers expert webmaster services with a quick turnaround time on all updates. Monthly plans start as low as $35/month. Let us handle your website updates so you can focus on your business.
Author: Jennifer Sanderson
I take the frustration out of managing your WordPress website so you can focus on growing your business. My unique approach to website maintenance means you get dedicated one-on-one attention to your website without the cost of a full time employee. Learn More About the Blue Duck Difference